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Step into a world where high performance meets high style. Step into the world of the BRAVIA W-Series Full HD 1080p LCD TVs. Take all of the performance technology and great features from our V-Series televisions and add five more significant features ¿ x.v.Color, Deep Color, backlit remote control, a 3rd HDMI input on the side and brushed metal design. BRAVIA models push picture quality performance beyond the limitations of the current video sources. The W-series features advanced connectivity to answer this need. x.v.Color is Sony's name for the xvYCC option available in the HDMI 1.3 spec. x.v.Color greatly broadens the color space input capabilities to include 1.8 times as many natural colors as existing HDTV signals have and it is a perfect companion for select '07 HD camcorders. Deep Color (another HDMI v1.3 option) input capability works with the 10-bit processor and panel to deliver 64 times the level of color expression versus current 8¿bit systems and can help enhance your PlayStation¿ 3 enjoyment. Wrap all of this up with an elegant a new brushed metal picture frame design and there's nothing like W-Series HDTVs.
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Technical Details
- 10-bit 16:9 Full HD 1080p Panel (1920x1080 resolution): Picture Frame Styling/Distinctive Brushed Metal Finish- 24p True Cinema (24p Input Capability via HDMI)
- Live Color Creation system with WCG-CCFL backlight
- Connections: 3 HDMI; 1 S-Video input; 2 Component Video; 3 Composite Video Inputs; 1 RS232 Control; 1 Digital Audio Output; 1 PC Video Input; 1 PC Audio Input
- 1,800:1 on-screen contrast ratio
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By Fishing Nut (MN,USA)
All went vary smooth, had no problems with delivery, or the seller. The price was great and the Sony TV is the best, easy menus and great color and picture. The speakers are not that good, knew that from previous reviews, but plan on getting home theater sound system soon.
By Robert Louis Weiss Jr. (Carbondale, IL USA)
All of the reviews which praise the picture on the model are right. While the refresh rate (60hz) does cause blurring on fast motion, the only time I notice it is on basketball games. If you are a basketball fanatic, then you will probably want a 120hz model. Otherwise, this one is just fine.
By Linda Blanco (Fenton, MI United States)
When you buy a Sony, you are buying quality. This is my second Sony TV set. I have been viewing the TV with rooftop antenna for almost six weeks now and I'm still in awe at the picture quality. My next purchase will be a Sony DVD HD recorder to compliment my new HD TV. I can not omit mentioning J & R music and Computers (this is my second purchase with them) for their efficient and quick service.
By PC Gamesman (Tucson, AZ United States)
We don't have blu-ray or HD. We use an upsampling DVD player (sony $99) with this TV and have been very pleased with its performance. Images are crisp and the color is excellent.
By cmw0829 (Boston, MA)
I've had this TV for almost 8 months and am as happy with it as I was the day it was set up. The picture is wonderful and the sound very pleasing. There is no pixelating from fast image movement. The frame is brushed metal and narrow enough that the set doesn't stick out. Very beautiful. I wouldn't hesitate to purchase this TV again.
My only regret is that I didn't buy the 46" which in retrospect would have fit the room well.
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Buy Sony Bravia W-Series KDL-40W3000 40-Inch 1080p LCD HDTV Now
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